Writing

I write about AI, systems, and ways of working, with a focus on clarity over volume and structure over novelty. The aim is to reduce friction in how work gets done, make complex ideas easier to work with, and avoid adding to the noise that already surrounds productivity and technology. These articles are not about chasing tools or trends, but about understanding what holds up in practice and how to design systems that support real work over time.

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A Notion CRM to Change How You Manage Brand Collabs and Affiliate Partnerships

Managing brand collaborations became messy because the system behind them wasn’t working. This post shows how rebuilding the process in Notion replaced scattered spreadsheets with a clearer way to organise partnerships.

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November 25, 2025